ESPHome brand development

[cristinaluengo]

Problem statement

As part of the key brand work the OHF projects require, we'd like to invest on the brand development for ESPHome, aiming for a clear attribute list, value proposition, and consistent messaging.

Community signals

No response

Scope & Boundaries

In scope

• Brand identity development
• Brand attributes
• Value proposition
• Copy standardization

Not in scope

Foreseen solution

No response

Risks & open questions

No response

Appetite

No response

Execution issues

No response

Decision log

Date	Decision	Outcome