Skip to content

Folders and files

NameName
Last commit message
Last commit date

Latest commit

 

History

8 Commits
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Repository files navigation

Healthcare Opportunity Discovery

PES University Venture Labs / ABC Problem Discovery

Overview

This repository contains the research, analysis, and discovery work completed during the Problem Discovery phase of our healthcare venture exploration.

The objective of this project is not to build a product immediately, but to identify high-value healthcare problems through structured research, stakeholder interviews, market analysis, and opportunity evaluation.

Our initial thesis focused on the problem of Between-Visit Clinical Blackout in chronic disease management. Through research, we expanded the scope to compare multiple healthcare opportunities and determine which problems exhibit the strongest combination of:

  • Pain severity
  • Frequency
  • Economic impact
  • Buyer willingness-to-pay
  • Venture-scale potential

Original Thesis

Between-Visit Clinical Blackout

Definition

Patients with chronic conditions such as:

  • Diabetes
  • Hypertension
  • Cardiovascular Disease
  • Chronic Kidney Disease

typically visit doctors every 30–90 days.

During the period between appointments, hospitals often lose visibility into:

  • Medication adherence
  • Symptom progression
  • Lifestyle changes
  • Early warning signals
  • Patient deterioration

This creates information gaps that can affect patient outcomes and operational efficiency.


Research Conducted

Primary Research

Stakeholder Interviews

Total Interviews Conducted: 18

Stakeholders Included:

  • Doctors
  • Patients
  • Care Coordinators
  • Hospital Administrators

Research focused on:

  • Daily workflows
  • Operational bottlenecks
  • Communication patterns
  • Chronic care management
  • Hospital processes
  • Existing workarounds

Secondary Research

Sources Studied:

  • Healthcare reports
  • Industry publications
  • Community discussions
  • Hospital workflow analyses
  • Digital health trends
  • Indian healthcare ecosystem

Key Findings

Finding 1

Between-Visit Visibility Gap Exists

All stakeholder groups acknowledged some form of information loss between appointments.

Common workarounds:

  • WhatsApp
  • Phone calls
  • Manual follow-ups
  • Excel tracking

Finding 2

Care Coordinators Carry Significant Operational Burden

Care coordinators often serve as the bridge between:

  • Patients
  • Doctors
  • Hospitals

Pain points include:

  • Reading large volumes of messages
  • Manual prioritization
  • Follow-up tracking
  • Escalation management
  • Documentation

Finding 3

WhatsApp Is Already Healthcare Infrastructure

Many workflows rely heavily on:

  • WhatsApp messages
  • Voice notes
  • Informal communication channels

This behavior appears consistent across multiple stakeholders.


Finding 4

Buyer and User Are Different

Users:

  • Doctors
  • Patients
  • Coordinators
  • Nurses

Potential Buyers:

  • CFO
  • COO
  • CMO
  • Quality Head
  • Insurance Stakeholders

This distinction became one of the most important discoveries during research.


Opportunity Landscape

During analysis we expanded beyond the original thesis and evaluated additional healthcare opportunities.

Opportunities Evaluated

  1. Between-Visit Visibility
  2. Care Coordinator Overload
  3. Documentation Burden
  4. Insurance Claims Workflow
  5. Readmission Prediction
  6. Compliance Automation
  7. Patient Adherence
  8. Fragmented Patient Data
  9. Appointment No-Shows
  10. Hospital Supply Chain
  11. OT Scheduling Optimization
  12. Revenue Cycle Management
  13. Clinical Documentation AI
  14. Vernacular Patient Communication
  15. Chronic Disease Monitoring

Opportunity Evaluation Framework

Each opportunity was analyzed using multiple dimensions.

Evaluation Criteria

  • Frequency
  • Severity
  • Economic Impact
  • Buyer Clarity
  • Existing Budget
  • Market Timing
  • Defensibility
  • Operational Complexity
  • Sales Complexity
  • Venture Potential

Major Insights

Insight 1

The most painful healthcare problems are not always the most valuable businesses.

A problem may:

  • Affect many people
  • Be emotionally significant

but still lack:

  • Budget
  • Buyers
  • Procurement pathways

Insight 2

Healthcare software is typically purchased by institutions rather than individual users.

Successful solutions generally create measurable value for:

  • Hospital Operations
  • Finance Teams
  • Quality Teams
  • Insurance Organizations

Insight 3

Many healthcare problems are interconnected.

Example:

Documentation Issues ↓ Fragmented Data ↓ Visibility Gaps ↓ Coordinator Overload ↓ Delayed Intervention ↓ Readmissions

This suggests that some problems may be symptoms while others are root causes.


Current Position

Confirmed

  • Between-visit visibility is a real problem
  • Care coordinator overload exists
  • WhatsApp dominates communication workflows
  • Healthcare operations remain highly manual
  • Institutional buyers control purchasing decisions

Uncertain

  • Which buyer has strongest willingness-to-pay
  • Which opportunity has shortest sales cycle
  • Which opportunity has strongest market pull
  • Which problem offers the best venture-scale opportunity

Current Working Hypothesis

The visibility gap remains important.

However, greater value may exist when the problem is connected to:

  • Readmission prevention
  • Documentation infrastructure
  • Insurance intelligence
  • Operational efficiency

rather than positioning it solely as a patient monitoring problem.


Next Research Phase

Priority Areas

Buyer Validation

Interview:

  • CFOs
  • COOs
  • CMOs
  • Revenue Cycle Leaders
  • Quality Directors

Willingness-To-Pay Validation

Determine:

  • Budget ownership
  • Procurement process
  • Purchasing thresholds
  • ROI expectations

Opportunity Comparison

Compare:

  • Insurance Claims
  • Documentation Burden
  • Coordinator Overload
  • Readmission Prediction
  • Between-Visit Visibility

using real stakeholder evidence.


Repository Structure

/docs Research Notes

/interviews Interview Summaries

/decks Problem Discovery Presentations

/frameworks Opportunity Evaluation Frameworks

/analysis Market Analysis and Opportunity Mapping

/roadmaps Research Plans and Validation Plans


Current Status

Phase: Problem Discovery

Status: Active Research

Product Built: No

Solution Selected: No

Current Goal:

Identify the healthcare problem with the strongest combination of:

  • Severity
  • Frequency
  • Economic Impact
  • Buyer Clarity
  • Willingness-To-Pay
  • Venture Potential

before committing to product development.


Guiding Principle

Evidence First. Buyer Second. Product Third.

About

Healthcare opportunity discovery and validation platform focused on chronic care workflows, coordinator efficiency, and hospital operations.

Resources

Contributing

Stars

Watchers

Forks

Releases

Packages

Contributors

Languages