Live on Canopy.
Your business has departments — research, marketing, sales, launch, scale — each with its own playbooks and standards. Growth Operator Agency is that whole org chart, written down as a folder of plain files any AI can read and run.
Hand this repo to your AI agent — Claude, ChatGPT, Cursor, whatever you use — and tell it to set itself up. Then just talk to it. It learns your business and guides you from there: ask it to write your VSL, plan a launch, or draft a month of content.
No setup ceremony. You talk, it works.
Every Heuresis workspace is the same shape — a boot layer reads your business context, then runs the org chart, the skills, the reference brain, and the trigger manifest.
┌──────────────────────────────────────────────────────────────┐
│ THE ENCODED WORKSPACE │
│ │
│ ┌───────────┐ ┌───────────┐ ┌───────────┐ ┌───────────┐ │
│ │ SYSTEM.md │ │ ENCODING │ │ INVARIANTS│ │ company │ │
│ │ boot file │ │ schema │ │ rules │ │ context │ │
│ └───────────┘ └───────────┘ └───────────┘ └───────────┘ │
│ │
│ ┌───────────┐ ┌───────────┐ ┌───────────┐ ┌───────────┐ │
│ │ agents/ │ │ skills/ │ │ reference/│ │ triggers │ │
│ │ org chart │ │ outputs │ │ brain │ │ manifest │ │
│ └───────────┘ └───────────┘ └───────────┘ └───────────┘ │
└──────────────────────────────────────────────────────────────┘
│
▼
any agent runtime that reads files — 11 ship
growth-operator-agency/
│
├── README.md ← the pitch
├── SYSTEM.md ← boot file · any AI becomes a growth operator
├── INVARIANTS.md ← 28 sacred rules
├── ENCODING.md ← 11-compartment schema
├── company.yaml ← YOUR business · fill once
│
├── agents/ ← 41 specialists · an org chart of a real company
│ growth-ceo top orchestrator
│ 7 department heads · 33 specialists
│
├── skills/ ← 36 capabilities · each produces one asset
│ │
│ │ FOUNDATIONS
│ ├── /research Market Research Brief
│ ├── /build-icp Ideal Customer Profile
│ ├── /build-positioning Positioning Document
│ ├── /design-offer Offer Document
│ └── /extract-voice Brand Voice Architecture
│ │
│ │ MARKETING
│ ├── /content-calendar 30-day content plan
│ ├── /ad-creative Paid ad brief (8 ad types)
│ ├── /write-linkedin-post LinkedIn post
│ ├── /write-reel Short-form script (10 frameworks)
│ ├── /write-youtube Long-form video (7 types)
│ ├── /write-x-thread X thread (7 types)
│ └── /story-sequence IG story sequence
│ │
│ │ NURTURE
│ ├── /lead-magnet Lead magnet (9 types)
│ ├── /email-sequence Email sequence (8 types)
│ ├── /webinar-script Webinar / challenge (6 formats)
│ └── /post-booking-nurture Show-rate stack
│ │
│ │ SALES
│ ├── /build-vsl Video Sales Letter (5 variants)
│ ├── /build-funnel Funnel Architecture (15 archetypes)
│ ├── /sales-script Discovery → pitch → close
│ ├── /objection-library 20+ objections × reframes
│ ├── /call-prep Pre-call brief
│ ├── /proposal Post-call proposal
│ ├── /application-form Qualifying application
│ ├── /tripwire-design $7–$97 entry offer
│ ├── /landing-page 4-page stack
│ └── /competitor-intel Competitor teardown
│ │
│ │ LAUNCH · SCALE · PARTNERSHIPS
│ ├── /plan-launch · /launch-report · /build-sop · /hiring-brief
│ ├── /retention-check · /case-study · /revenue-report
│ └── /jv-webinar-proposal · /affiliate-program · /referral-program
│
└── reference/ ← the brain that makes skills smart
├── frameworks/ 99 methodology docs
├── operators/ 18 archetyped playbooks
├── platforms/ 6 platform playbooks
├── swipe-file/ 170+ hooks · templates · threads · testimonials
├── templates/ 20 output templates
├── verticals/ 11 vertical packs
└── legal-templates/ 11 starter legal docs
Each file is plain text. Each folder is owned by you. Nothing is locked behind an app.
Your creator business, in one folder.
- Landing page — multiple variants, live A/B tested
- Video sales letter — embedded in the landing page, scripted from your ICP and offer
- Email sequence — 7 emails, scheduled across LinkedIn, X, and email
- Retargeting ads — hundreds of creatives, tested by angle
- Sales call script — tuned on objection patterns captured from your calls
- Follow-up sequence — triggered 48 hours after every call
- Upsell page — shipped once the funnel proves out
Every action leaves a receipt. Every winner gets promoted. Every paused variant tells you why.
Wire the workspace to a scheduler and the agents keep working without you in the room — drafting content each morning, scoring new leads as they land, generating a launch report the moment a cart closes. Triggers live in paperclip.manifest.yaml.
Seven departments, ready to run:
- Foundations — research · ICP · positioning · offer · brand voice
- Marketing — content · YouTube · short-form · X · LinkedIn · paid ads
- Nurture — email · lead magnets · webinars
- Sales — VSL · funnel · sales scripts · proposals · objection handling
- Launch — launch plans · post-launch reports
- Scale — SOPs · hiring · competitor intel · case studies
- Partnerships — JV webinars · affiliate · referral
It's just files, so it runs in any major AI tool — no lock-in, no rewrite.
| Tool | Install |
|---|---|
| Claude Code | ./scripts/install.sh --tool claude-code |
| GitHub Copilot | ./scripts/install.sh --tool copilot |
| Antigravity (Gemini) | ./scripts/install.sh --tool antigravity |
| Gemini CLI | ./scripts/install.sh --tool gemini-cli |
| OpenCode | ./scripts/install.sh --tool opencode |
| Cursor | ./scripts/install.sh --tool cursor |
| Aider | ./scripts/install.sh --tool aider |
| Windsurf | ./scripts/install.sh --tool windsurf |
| OpenClaw | ./scripts/install.sh --tool openclaw |
| Qwen Code | ./scripts/install.sh --tool qwen |
| Kimi Code | ./scripts/install.sh --tool kimi |
Full details per tool: integrations/README.md.
- Quickstart — setup in 30 minutes
- Architecture — how the folder is built
- Skill Authoring — write your own agents and skills
Heuresis Source License 1.0 — see LICENSE. Free for solo developers, learning, and testing. Company use, client work, or anything resold: email Syed@heuresis.ai first.
Built by Syed Hussain at Heuresis.