A system for people who have something to say - and want to say it better.
This is a skill - a reusable tool for AI agents like Hermes, Claude Code, and Codex. It teaches them (and you) how to communicate like the top 0.01% of founders and leaders.
It's a .md file with instructions and data. That's it.
No login. No dashboard. No SaaS. You clone it and use it with any AI that can read a text file.
Ideas fail. Not because they are wrong. But because the person behind them cannot make them land.
A pitch falls flat. A post gets scrolled past. A campaign raises nothing.
The product is good. The timing is right. But the communication is a bottleneck.
This skill fixes that bottleneck.
The skill is built around communication patterns - recurring structures that make messages land. These patterns were extracted from real data:
- 210 posts from 61 CEOs across 21 countries
- 346 crowdfunding campaigns ($220M+, including 67 failures)
- 302 pitch decks from seed to public
- 100+ keynotes - Jobs, Musk, Ma, Huang, Nadella, Son
Each pattern is calibrated to culture, platform, and context. The same message, delivered differently in Paris, San Francisco, or Tokyo.
CEO internal speech Before: "We need to ship faster." After: "We shipped 3 features last quarter. Our competitor shipped 12. The gap isn't effort - it's focus. Starting today, every team owns exactly one priority."
Crowdfunding page Before: "The best smart water bottle ever made." After: "Every athlete pours out 30% of their water. Warm. Stale. Undrinkable. This bottle keeps water cold 3x longer - so you finish what you carry."
Personal branding post Before: "I'm excited to announce my new role at X." After: "I turned down 4 offers. Then I took this one. Here is why - and why I almost made a mistake."
Hermes Agent
hermes skills install communication-masterclass
Then in a session: /skill communication-masterclass. Describe your project, audience, platform, and country. Done.
Claude Code, Codex, ChatGPT, or any AI
Clone the repo, open quick-start-guide.md, and paste its content into your AI of choice along with your project details.
git clone https://github.com/kxmXX/communication-masterclass
- 🇺🇸 USA - Direct, ambitious, strategic vulnerability
- 🇫🇷 France - Subtle, ironic, counter-narrative
- 🇬🇧 UK - Self-deprecating, witty, understated
- 🇯🇵 Japan - "We" not "I", humble, collective
- 🇨🇳 China - Visionary, bold, numbers-driven
- 🇪🇸 Spain - Passionate, emotional, direct
- 🇨🇭 Switzerland / 🇱🇺 Luxembourg - Precise, data-driven, understated
Words and structures that kill credibility instantly:
- ❌ Leverage / Synergy / Best-in-class / Game-changer
- ❌ "Changing the world" with zero proof
- ❌ Fake urgency - countdown timers, "limited time"
- ❌ Weak testimonials - "Great product!" without proof
- ❌ Writing over 400 words without a structural reason
- ❌ No "Why Now" - if it could have been done 3 years ago, why now?
- ❌ Opening with "We" - "I" is almost always stronger
communication-masterclass/
├── README.md - This file
├── quick-start-guide.md - The full masterclass (read this)
├── references/ - Raw data & analysis
│ ├── ceo-posts-v2.json
│ ├── crowdfunding-v3.json
│ ├── pitch-decks-v3.json
│ ├── psychology-patterns.md
│ ├── cross-analysis-matrix.md
│ └── top-20-patterns.md
Built from raw analysis of how the most effective communicators in the world express themselves.
- 210 CEO posts - extracted from 61 leaders across 21 countries
- 346 campaigns - successes and failures, studied for what converts
- 302 pitch decks - from seed to public, every slide analyzed
- 100 keynotes - the speeches that defined companies
Every pattern is grounded in real data, not theory. Every calibration was tested against actual outcomes. This is not a template library - it's a system for thinking about communication.
Use it. Adapt it. Make it yours.