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builder-growth — AI Growth Skills Pack v1.0.0

Skills and agents that enforce quality in AI-assisted growth work: positioning that survives the "so what?" test, copy that clears the "who cares?" test, funnels diagnosed before they are optimised, experiments designed with stopping rules before they run, retention loops defined before launch, and AI capability claims reviewed for accuracy before they ship.

→ Visual overview

Works standalone or alongside A Team, builder-ai, builder-design, and builder-product.

Skills

Skill What It Enforces
positioning-audit Clear category, specific audience, and differentiated claim before any copy is written
copy-quality-gate "So what?", "who cares?", and "why now?" tests before any copy ships
funnel-analysis Leak identified and root-caused before any optimisation begins
experiment-design Hypothesis, metric, sample size, duration, stopping rule, decision rule before any test runs
retention-design Activation moment, habit loop, and reactivation path defined before launch
ai-messaging-review AI capability claims reviewed for source, scope, and accuracy — no unsourced quantified claims

Agents

Agent Role
growth-critic (Sonnet) Reviews positioning, copy, and experiments against skill gates; PASS / CONDITIONAL / BLOCK
experiment-designer (Sonnet) Designs growth experiments with calculated sample sizes and pre-specified stopping rules
messaging-reviewer (Opus) Reviews AI product messaging for sourced claims, scoped capabilities, and specific AI labels

Install

# bash (macOS / Linux / WSL)
bash <(curl -fsSL https://raw.githubusercontent.com/RBraga01/builder-growth/master/install.sh)

# PowerShell (Windows)
irm https://raw.githubusercontent.com/RBraga01/builder-growth/master/install.ps1 | iex

Or clone directly:

git clone https://github.com/RBraga01/builder-growth
cp -rn builder-growth/skills your-project/
cp -rn builder-growth/.claude your-project/

The builder-* Ecosystem

Pack Domain Skills Agents
A Team Engineering baseline 18 25
builder-ai LLM engineering 8 5
builder-design AI UI design 8 5
builder-product Product quality 6 3
builder-growth Growth & messaging 6 3

All packs share the same enforcement model: Completion Statement Formats that require real values, not summaries.

License

MIT — Ricardo Romão Marques Braga

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AI growth skills pack — 6 skills and 3 agents that enforce quality in AI-assisted growth work

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