docs: attribute dashboard links with UTM parameters - #1
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The dashboard now records first-touch UTM and breaks acquisition down by channel, but it can only receive what the links carry. Without these, everyone arriving from this plugin is attributed to direct. The Support-section link is left untagged: it is a support path for people who already have an account.
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The Sonilo dashboard now captures first-touch UTM parameters (sonilo-ai/sonilo-api-dashboard#171). That instrumentation is only a receiver — it can attribute a visitor only if the link they followed carries the parameters. Until this lands, everyone arriving from this plugin is recorded as
direct.Tags the sign-up link and the authorization sign-in link with
utm_source=claude_plugin&utm_medium=readme&utm_campaign=mcp_quickstart.The Support-section link is deliberately left untagged — it is a support path for people who already have an account, and tagging it would mix support clicks into acquisition data.
Worth knowing: this plugin authenticates over OAuth rather than an API key, so its users do not show up in the "new API keys by channel" metric that motivated this work. They will still carry correct first-touch attribution on their PostHog person, which is what makes plugin-driven signups visible at all.
Docs only. No code, no dependency, no release required.